Mandu brand identity design
Mandu produces premium quality meat pâtés, prepared using special African spices.
When creating the logo, I started with the pattern of African tribal clothes. I designed the brand's initials and name for this pattern. In the use of color, I chose dark blue because of the male target audience, and as a secondary color, I used a mustard color complementary to blue, which also refers to the sandy savannah landscape of Africa.